Back in the year 2000, before the internet had really taken off, designing for printed media originally accounted for about 85% of our enquiries, and it remains to be almost as popular today.
Many companies are still choosing print as an approach to their offline marketing activities and are adopting various forms of printed media to bring awareness to their website, as well as their products and services.
What makes us special? We go far beyond just the design itself, we delve into every little detail before we even pick up a pencil and sketchbook. We investigate and analyze your competitors. We get a feel for your market sector, and we research customer psychology, for example, when making colour and typestyle choices.
It is not only the design but the overall appearance of the finished product which can really help you stand out from your competitors. We consider everything right from the very start. From the quality of the paper to the tactile finishing touches, such as embossing of foil blocking, to identifying the best supplier to produce the final product.
We often ask out clients if they have a budget for the graphic design and printing. On occasions, people can be reluctant to share this information, often in fear of every last penny being spent! We completely understand that, however...
So why is it useful to know? Because one of the things that differentiate us from our competitors is that we often incorporate tactile finishes. This could be by means of paper choice, an unusual shape, varnishing part of the design or embossing a logo and so on.
These finishes obviously add to the printing cost but not our design fees. So if you are a new start company with a small budget, this will save us time designing, and obtaining printing quotations for something that your print budget does not allow for. We can normally accommodate even the smallest of budgets.
No, we work with all sizes of companies. From the self-employed to major international companies. We have worked with clubs, charities, private companies, public companies and government organisations.
The size of your project is not important either. If you simply require a one-off leaflet or a completely new visual identity or to evolve your existing branding, we would be pleased to work with you.
What is most important to us, is that we can help you to achieve your companies objectives and most importantly, to make you stand out from your competitors and to help you to attract more enquiries for you to convert into new customers.